As of January 22nd, the balance of treasure seven annual yield of more than 6% has been nearly a month. Since June 2013, just a few months, the balance of treasure that is currently in more than 49 million of the A new force suddenly rises., accounts and $250 billion financing scale, to help the company Celestica fund from the unknown epigenetic has become the industry leader. To 0.3% of the management fee rate, which can bring Celestica fund income of $750 million. 
Balance treasure achievements more than this, more importantly, it also opened a new era of grassroots financial success. At present, the balance of treasure demand deposits to ten times higher yields conquered many small investors heart. But the balance of treasure so that more and more people have doubts: balance treasure why so popular? Where the balance of treasure money into it? Investment balance treasure risk? Balance treasure high-yield can continue? 
Q: balance treasure why so popular? 
The amount of treasure is currently popular among small and medium investors welcomed the reason lies in: first, the balance of treasure high income stage. 
Since the June 2013 launch, the balance of treasure seven annual yield continued to rise from about 4% to about the current level of about 6.4%, significantly higher than the bank's fixed income deposits in the past five years. 
Currently on the balance of treasure there is a very popular argument: 100 thousand funds deposited in the balance of treasure annual income of nearly $4000, while the income of 100 thousand yuan a year of demand deposits, but $350!" Although the balance of treasure and can not guarantee that this high-yield (the law does not allow commitment), but it really caught the eyes of the people. 
Secondly, the technology innovation to lead the user a good experience. The real value of the balance of treasure lies in the application of technology innovation, it can be realized in the Taobao user shopping as an automatic redemption, and can be used to pay the loan. And the balance of treasure access simple and flexible, in the computer and mobile phones can operate freely. In addition, login PayPal account balance, total investment, individual investors daily amount of revenue, total revenue amount, the annual rate of return of seven, million copies of receipts, purchase and redemption are specific information, clearly presented, at a glance, the user experience is very good. 
Furthermore, liquidity is better than bank deposits. For the balance of treasure users, when you want to take on when to take, the funds at the time of custom. 
Two question: the balance of treasure money to invest? 
The balance of treasure currently mainly invest in the remaining period of 1 years of national debt, short-term government bonds, corporate bonds, central bank bills, certificates of deposit, interbank deposits and other low-risk monetary instruments, money market share of investment income. 
Generally speaking, the interest rate of the deposit agreement will be slightly higher than the interbank lending rate over the same period, and can be withdrawn in advance, so the proportion of monetary fund investment agreement deposits. Especially in the tight financial situation, the larger the size of the IMF, and the bargaining chip in the process of negotiations with the agency. According to Celestica fund disclosure data, more than 80% of the balance of treasure fund investment bank deposit agreement. 
Three question: investment balance treasure risk? 
As the balance of the balance of the risk of Monetary Fund and macroeconomic situation is directly related to the operation. When the economic situation is not good, the risk of natural growth. 
Learn about the American version of the "balance of treasure": in 1999, the global online payment giant PayPal company created the account balance will be invested in money market fund, the main investment in dollar denominated high quality, short-term money market investment tools, by the majority of the American people once touted. However, in the face of the financial crisis, the Fed's ultra-low interest rate policy, resulting in monetary fund yields fell to about 0.04% level, well below the 2007 yield of 5%. In June 2011, PayPal announced the closure of its monetary fund at the end of July. 
In China, invest the balance of treasure is not a can not lose. Loss of money funds in the country have been cases, single day loss cases and three losses have occurred, so the investment balance treasure also need to have a sense of risk. 
Four question: the balance of treasure high-yield can continue? 
In fact, under the law, the IMF is not allowed to guarantee a certain profit. In the long run, the balance of high-yield treasure is just a stage phenomenon. 
First, the money shortage phenomenon will not be sustained, high interest rates difficult to maintain. China's capital market is more abundant in most cases. The current balance of treasure benefited from the current capital market make money shortage". But after a time the bank Lanchu node, the shortage of funds will be improved. Affected by this, the monetary interest rate will gradually fall, resulting in the rate of return of monetary funds will decline. 
Secondly, the interest rate market will weaken the advantages of the imf. China's current interest rate market pressure is mainly reflected in the demand deposit interest rate. After the reform of deposit interest rates will gradually move closer to the money market interest rates. The 0.35% of the deposit interest rate to the money market fund yields close to the trend in the future after the release of the ceiling on deposit rates gradually liberalized, bank deposit interest rate will gradually increase, which will eventually undermine the balance of treasure high yield advantage.